Global Media Intelligence 2021: Colombia

Noteworthy in 2021

Audiences for radio and print media may be declining in Colombia, but remain robust by global standards.

  • More than half (53.6%) of internet users in Colombia ages 16 to 64 had read a print newspaper in the month prior to polling in Q1 2021. A similar share (53.1%) had read a print magazine in that period. In both cases, readership remained high compared with many other countries surveyed.
  • Nearly three-quarters (73.1%) of respondents were monthly radio listeners. As with print media, consumption was most common in older age brackets and in higher-income households.


Karin von Abrams


Anam Baig
Senior Editor
Joanne DiCamillo
Donte Gibson
Chart Editor
Magenta Fox
Senior Chart Editor
Kathleen Hamblin
Chart Editorial Manager
Dana Hill
Director of Production
Erika Huber
Copy Editor
Hilary Rengert
VP, Research Strategy
Amanda Silvestri
Senior Copy Editor
Ali Young
Research Editor

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