Making Sense of Connected TV Ad Buying

Audio by eMarketer Editors  | Nov 12, 2018
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Making Sense of Connected TV Ad Buying
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eMarketer Podcast
Connected TVs
Video Advertising
United States

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In the latest episode of “Behind the Numbers,” eMarketer’s Ross Benes talks with Jon Romano, vice president of agency development at SpotX, about how ad buyers accidentally overlook connected TV inventory.

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