Global Media Intelligence 2022: Middle East and Africa

What’s Inside

The Middle East and Africa (MEA) coverage in the Global Media Intelligence Report includes poll results from Egypt, Israel, Saudi Arabia, South Africa, and the United Arab Emirates (UAE). Click the links to see each country’s charts for the following metrics:

• Device Ownership
• Smartphone and Tablet Owners
• Smart TV Owners
• Average Time Spent With Media
• Traditional Media Users
• TV Viewers
• Video-on-Demand (VOD) Viewers
• Social Media/Messaging Users
• Digital Audio Listeners
• Voice Assistant/Search Users

Key Points

• On a global scale, MEA ranks second for time spent on social and messaging. Internet users here spent an average of 3 hours, 5 minutes (3:05) per day using these services in H1 2022.