UK Grocery 2023

Cost-of-Living Crisis Puts Pressure on Sales, but Opportunities Exist

Executive Summary

UK food price inflation is hitting record highs—but grocery sales are flat. Households are using a variety of methods to keep their grocery spending in check in the face of higher food prices, household bills, and interest rates. That’s forcing a shift in the grocery landscape—and consumer behaviors.

Key Question: As inflation continues to suppress grocery sales, what are the opportunities for growth in 2023?

KEY STAT: UK grocery sales will grow just 1.7% this year and remain relatively flat through 2026.

Here’s what’s in the full report


Exportable files for easy reading, analysis and sharing.


Reliable data in simple displays for presentations and quick decision making.

Table of Contents

  1. Executive Summary
  2. Grocery sales aren’t keeping pace with inflation.
  3. Discounters are stealing market share.
  4. Brand loyalty is coming under pressure in some categories.
  1. Shoppers are seeking out cheaper alternatives.
  2. Online sales are once again growing.
  3. Delivery costs are tempering demand for the service.
  4. Sustainability still matters—but so does price.
  1. What should grocery brands and retailers do next?
  2. Sources
  3. Media Gallery

Access full deck

View a slide-show representation of this report’s key insights, where carefully vetted data is combined with industry trend analysis, included at no extra cost.
Download PPTX










Access All Charts and Data

Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry, included at no extra cost.


Carina Perkins


Suzy Davidkhanian
Principal Analyst, Retail & Ecommerce
Blake Droesch
Jasmin Ellis
Forecasting Analyst
Bill Fisher
Principal Analyst, UK
Angela Kim
Senior Researcher

"Behind the Numbers" Podcast