The United States coverage in the Global Media Intelligence (GMI) Report includes poll results from internet user respondents in H1 2023 conducted by GWI. Click the link to see charts for the following metrics:
Device ownership
Smartphone and tablet ownership
Smart TV owners
Average time spent with media
Traditional media users
TV viewers
Video-on-demand (VOD) viewers
Social media/messaging users
Digital audio listeners
Voice assistant/search users
Executive Summary
Mobile media consumption exceeded time spent with PC/laptop/tablet for the first time this year. Near-ubiquitous use of social media, messaging apps, and video on smartphones has tipped the scale in favor of mobile.