Canada Click-and-Collect Forecast 2024

Room for Growth Remains in This Key Fulfillment Option for Online Purchases

Report by Paul Briggs  | Apr 3, 2024
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Executive Summary
Click and collect is an important part of the ecommerce picture in Canada
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About This Report
Canada’s click-and-collect buyer growth tops our rankings among the countries we forecast. It’s a key option for consumers in Canada who prefer speedier order fulfillment and want to avoid home-delivery costs.
Topics
Retail Ecommerce Sales
Canada
Table of Contents
Executive Summary
Click and collect is an important part of the ecommerce picture in Canada
Media Gallery

More than half of Canada’s digital buyers use click and collect, meaning they buy online and pick up in-store (BOPIS). This form of fulfillment is central to retail ecommerce's growth in Canada, where distribution conditions make home delivery costly in many parts of the country.

Key Question: How can retailers capitalize on the growing number of click-and-collect buyers in Canada?

Click-and-Collect Buyers in Canada, 2023-2027 (millions, % change, and % of digital buyers)
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Key Stat: There will be 14.2 million click-and-collect buyers in Canada in 2024.

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Table of Contents

  1. Executive Summary
  1. Click and collect is an important part of the ecommerce picture in Canada
  1. Media Gallery

Charts in This Report

Click-and-Collect Buyers in Canada, 2023-2027 (millions, % change, and % of digital buyers)Canada Is Top Ranked for Click-and-Collect Buyer Growth This Year
There's a Persisting Gap Between Canada and the UK and US for Click-and-Collect Penetration (click-and-collect buyers % of internet users, by country, 2023-2027)

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authors

Paul Briggs

Contributors

Suzy Davidkhanian
Principal Analyst, Retail & Ecommerce
Wendy Louie-Lam
Senior Forecasting Analyst