Key stat: 38% of North American consumers affected by some kind of cyber threat have been the target of an online scam, according to an August 2023 Malwarebytes survey.
Beyond the chart:
- Over half (53%) of US adults limit or avoid clicking on ads online because of cybersecurity concerns, per CivicScience.
- Other behaviors US adults avoid include opening emails (47%), using mobile payment apps (42%), and shopping online (26%).
Use this chart:
- Assess the cybersecurity threats facing North American consumers.
- Understand consumer hesitation to clicking on ads or sharing personal information.
More like this:
Methodology: Data is from the October 2023 Malwarebytes report "Everyone's Afraid of the Internet." 1,004 consumers in North America ages 13-77 were surveyed online during July 25-August 3, 2023.