China leads genAI use in select countries with US close behind
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Key stat: 56.3% of internet users in China have used generative AI (genAI) compared with 46.3% of internet users in the US, according to February 2024 data from the Ministry of Internal Affairs and Communications (MIC) - Japan.
Beyond the chart:
- Generating content and creative ideas (93.1%) is the most popular genAI use case for brand marketers in China, according to a December 2023 iResearch Consulting Group survey. Data analysis and management and utilities such as research and translation were the use cases tied for second (44.8%).
- 43% of consumers in China expressed high or very high interest in purchasing an AI-capable smartphone, per May data from Canalys.
- China’s AI video-generation sector is poised to reach $1.3 billion by 2026, up from $1.1 million in 2021, per data from LeadLeo (as cited by The South China Morning Post). TikTok parent company ByteDance is capitalizing on the opportunity with its new Jimeng AI app, which lets users create images and videos from text prompts.
- GenAI will hit a 100 million user milestone in the US this year, per our June 2024 forecast.
Use this chart:
- Compare genAI adoption among different countries.
- Show where globally untapped potential for genAI exists.
- Showcase regional differences in AI usage.
Use this chart:
- Compare genAI adoption among different countries.
- Show where globally untapped potential for genAI exists.
- Showcase regional differences in AI usage.
More like this:
- Why does genAI for retail personalization matter right now?
- GenAI gives autonomous checkouts like Just Walk Out better odds
- Generative AI hits 100 million user milestone in US
- More than a third of CMOs lean on genAI for productivity, personalization, and more
Methodology: Data is from the July 2024 Ministry of Internal Affairs and Communications (MIC) - Japan report titled "2023 Information and Communications Whitepaper." 1,030 internet users ages 20-69 in Japan and 2,080 internet users ages 20-69 in China, Germany, the UK, and the US (520 each) were surveyed online between January-February 2024.