Key stat: This year 100.1 million people in the US will use generative AI at least once per month, up nearly 900% from 7.8 million in 2022, per our June 2024 forecast.
Beyond the chart:
32.6% of US internet users will be generative AI users this year, per our forecast.
With Google integrating generative AI into search, many internet users are using the tech without even realizing it. As it becomes more common in existing applications, this trend will continue.
Workplace adoption will drive nearly half of generative AI use by 2026, according to our GenAI User Forecast 2024 report.
Use this chart:
Make the case for generative AI implementations.
Demonstrate the potential for personalized marketing campaigns via generative AI.
Emphasize the importance of training staff to use generative AI.