How Zelle shutting down its app is a sign of its success

The news: The Zelle app officially shut down.

  • Zelle-owner Early Warning Services (EWS) began phasing out the standalone app in October.
  • This won’t affect the majority of its users, who make Zelle transactions via their banks and credit unions’ mobile apps or websites. Only about 2% of transactions occurred on the Zelle app.