Withings introduces AI-enabled smart mirror at CES 2025

The news: Withings introduced a smart mirror, dubbed Omnia, at this year’s Consumer Electronics Show (CES). Omnia is currently in development and a timeline for its availability hasn’t been disclosed.

Here’s how Omnia works: The smart mirror can measure users’ weight, metabolic health, and heart health, as well as pull medical data collected from other trackers. Omnia has a built-in AI voice assistant that provides real-time feedback, and can send health data to doctors for review.

Key stat: Omnia's unveiling comes as consumers are hitting peak adoption rates for health-related smart devices, including wearables. 80 million Americans currently use a health-focused smart wearable, and we project 90 million to use one by 2028.

Our take: We’re skeptical of consumers’ appetite for Omnia’s (or any) smart mirrors.

• For starters, Omnia is a large product and could occupy a fair deal of real estate in a user’s home.
• While its integration of health data from different sources should be useful, there are other devices on the market, like the Apple Watch, that already do much of the same.
• Plus, history hasn’t been kind to smart mirrors. lululemon discontinued its connected Mirror device in 2023 amid low consumer demand, according to Retail Boss.

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