Why Does Video Ad Receptivity Change Throughout the Day?

Audio by eMarketer Editors  | May 8, 2019
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Why Does Video Ad Receptivity Change Throughout the Day?
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eMarketer Podcast
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eMarketer vice president of multimedia Paul Verna talks about how the context of when, what and how someone is watching video matters. Are OTT ad dollars starting to catch up with viewership? And is the TV the most important device?

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