US Retail Sustainability Perceptions Benchmark 2022

How 10 Select Retailers Measure Up for Consumers

Executive Summary

Nearly every modern consumer has at least some concern about the environment, but the influence that worry has on shopping behavior is far more nuanced. This report gauges which sustainability features are most important to US consumers, which retailers have the most favorable sustainability perceptions, and what retailers can do to improve their sustainability efforts in the eyes of consumers.


  1. How do consumers think about sustainability when deciding where to shop and what to buy?
  2. What are the most important sustainability features for retailers to offer, both in-store and online?
  3. How satisfied are consumers with the sustainability efforts of 10 leading retailers?

WHAT’S IN THIS REPORT? An analysis of the sustainability features consumers look for when shopping at general merchandise retailers. Also, a ranking of 10 retailers based on perceptions of their sustainability efforts.

KEY STAT: The most popular sustainability feature is a selection of products free of harmful or synthetic materials with 24% of respondents considering it “extremely important” when choosing a general merchandise retailer.

Here’s what’s in the full report


Exportable files for easy reading, analysis and sharing.


Reliable data in simple displays for presentations and quick decision making.

Table of Contents

  1. Executive Summary
  2. Key Findings
  3. Action Points
  4. Introduction: The Role of Sustainability in Shopping
  5. Leading Sustainability Features
  1. Leading Retailers
  2. No. 1: Product Selection
  3. No. 2: Corporate-Level Sustainability
  4. No. 3: Packaging and Shipping
  5. No. 4: Recycling
  1. Methodology
  2. Appendix
  3. Read Next
  4. Media Gallery

Charts in This Report

Access full deck

View a slide-show representation of this report’s key insights, where carefully vetted data is combined with industry trend analysis, included at no extra cost.
Download PPTX

















Access All Charts and Data

Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry, included at no extra cost.


Blake Droesch


Suzy Davidkhanian
Principal Analyst, Retail & Ecommerce
Ona Koehler
Senior Director, Benchmarking
Na Li
Director, Primary Research
Amy Rotondo
Director, US Research