US Omnichannel Retail StatPack 2018

Marketer and Consumer Trends

About This Report
This StatPack provides a visual overview of major omnichannel retailing trends in the US.

This StatPack provides a visual overview of omnichannel retailing trends. The various metrics covered include the following:

  • The dollar amount of in-store sales influenced by digital sources.
  • Factors driving and hindering omnichannel tactics.
  • Shopping and buying behavior on the consumer path to purchase.
  • Ways in which digital can improve the in-store experience.
  • Consumer uptake of and attitudes toward buying online and picking up in-store (aka BOPUS).

The StatPack can be viewed by downloading the attached PowerPoint file or PDF.

Here’s what’s in the full report


Exportable files for easy reading, analysis and sharing.


Krista Garcia


Amy Rotondo
Director, US Research