US Mcommerce 2023

Growth Is Slowing, but the Smartphone Revolution Continues as Shein and Temu Make Moves

Mcommerce sales will slow again this year as the market normalizes from the pandemic peak. Even so, as people do more shopping from smartphones, the channel is growing twice as fast as desktop. To stay competitive, retailers need to adopt a mobile-first approach and keep ahead of developments in this dynamic channel.

Key Question: What are the latest developments in US retail mcommerce, and where should retailers and brands invest?

KEY STAT: By 2027, mcommerce will account for almost half (49.8%) of US ecommerce sales.

Access full deck

View a slide-show representation of this report’s key insights, where carefully vetted data is combined with industry trend analysis, included at no extra cost.
Download PPTX

 

 

 

 

 

 

 

 

 

Access All Charts and Data

Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry, included at no extra cost.

First Published on Aug 31, 2023

authors

Carina Perkins

Contributors

Suzy Davidkhanian
Principal Analyst, Retail & Ecommerce
Angela Kim
Senior Researcher
Wendy Louie-Lam
Senior Forecasting Analyst
Yoram Wurmser
Principal Analyst