US Ecommerce by Category 2022

Automotive and Grocery Poised for Significant Growth

About This Report
US retail sales growth will stabilize in 2022, but changes wrought by two years of the pandemic will drive growth in online automotive and grocery sales.

Executive Summary

US retail and ecommerce sales growth will return to pre-pandemic levels in 2022. But shifts in consumer behavior during the pandemic have changed the way certain products are bought online, particularly in the automotive and grocery categories.


  1. What is the outlook for US retail and ecommerce sales growth in 2022?
  2. What share will ecommerce (and its categories) command of total US retail sales?
  3. Which ecommerce categories will grow the fastest in 2022?

WHAT’S IN THIS REPORT? The US retail ecommerce forecast for 2022, including our numbers on sales growth and ecommerce’s share of overall sales for product categories.

KEY STAT: Auto and parts, and food and beverage—two categories with historically low levels of online purchases—will be the fastest-growing product categories in ecommerce this year.

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Table of Contents

  1. Executive Summary
  2. Key Points
  3. US Retail Overview
  1. Categories Driving Ecommerce Growth
  2. Spotlight on Key Categories
  3. Read Next
  1. Media Gallery

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Blake Droesch


Whitney Birdsall
Senior Forecasting Analyst
Bianca Carasus
Suzy Davidkhanian
Principal Analyst, Retail & Ecommerce
Brian Lau
Digital Apprentice
Andrew Lipsman
Principal Analyst, Retail & Ecommerce

"Behind the Numbers" Podcast