US B2B ecommerce growth is outpacing B2B product and electronic sales growth—but at a slow rate. Buyers’ preference for third-party marketplaces (e.g., Amazon Business) is fueling growth, pushing sellers to consider ecommerce solutions and third-party platforms to reach buyers and meet their procurement expectations.
B2B ecommerce growth is outpacing B2B product and electronic sales growth. B2B buyer activity on third-party marketplaces, like Amazon Business, is fueling this growth. B2B sellers need to adjust their ecommerce and marketplace strategies to meet buyer preferences and procurement demands. This deck will:
Provide forecasts for B2B product, electronic, and ecommerce site sales, as well as for Amazon Business
Discuss how B2B buyers are the force behind the rise in marketplace transactions
Help B2B sellers respond successfully to B2B buying behavior
Here’s what’s in the full report
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