Top Startups in AI 2022

Notable Players and Trends Shaping the Innovation Landscape

Report by Jessica Lis  | Jul 13, 2022
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Table of Contents
Key Points
AI Is Transforming Brand-Customer Relationships in Marketing and Retail—but Not Without Risk
Will the AI Hype Cycle Get Real in 2022?
The Most Promising Marketing and Retail AI Startups of 2022
Engaging with AI Startups Has Become a Competitive Imperative
Insider Intelligence Interviews
Read Next
Sources
Media Gallery
About This Report
Despite the current decline in funding, AI startups are accelerating product development—and brands are taking notice. Successful startup engagement requires an integrated, strategic approach along with an understanding of the latest AI trends and essential players. So, who are the key players for 2022?
Topics
Artificial Intelligence (AI)
Worldwide
Table of Contents
Key Points
AI Is Transforming Brand-Customer Relationships in Marketing and Retail—but Not Without Risk
Will the AI Hype Cycle Get Real in 2022?
The Most Promising Marketing and Retail AI Startups of 2022
Engaging with AI Startups Has Become a Competitive Imperative
Insider Intelligence Interviews
Read Next
Sources
Media Gallery

 

Venture capital (VC) investment may be experiencing a downturn in the current tech market correction, but last year’s record-breaking investments are starting to pan out. Brands and tech players need to keep an eye on which startups have made the most progress and which still have a long runway with solid survival strategies. By collaborating with the right tech-native startups, marketers and retailers can fill in gaps and accelerate their own strategic goals.

3 KEY QUESTIONS THIS REPORT WILL ANSWER

  1. What is the VC and startup environment like in 2022, and what is changing?
  2. Which startups are leading AI innovation in marketing and retail?
  3. How can marketers and retailers make the most of the AI startup scene?

WHAT’S IN THIS REPORT? We discuss the latest AI startup trends, notable marketing and retail startups to keep an eye on in 2022, and strategies for successfully engaging AI startups to drive innovation and value.

KEY STAT: Global investment in AI startups has slowed in H1 2022, after reaching a record-setting $51.29 billion last year in the US alone. But startups driving marketing and retail innovation are still poised for success.

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    Table of Contents

    1. Key Points
    2. AI Is Transforming Brand-Customer Relationships in Marketing and Retail—but Not Without Risk
    3. Will the AI Hype Cycle Get Real in 2022?
    1. The Most Promising Marketing and Retail AI Startups of 2022
    2. Engaging with AI Startups Has Become a Competitive Imperative
    3. Insider Intelligence Interviews
    1. Read Next
    2. Sources
    3. Media Gallery

    Charts in This Report

    Cost Decreases Attributable to AI Use According to IT Professionals Worldwide, by Business Function, June 2021 (% of respondents)Revenue Lift from Marketing AI Investments at Their Company According to Financial Services Marketing Leaders in Western Europe* and the US, Jan 2021 (% of respondents)
    Ways in Which Machine Learning and AI Are Used in Email Marketing According to Marketing Professionals Worldwide, July 2021 (% of respondents)How US B2B Marketers Are Using AI to Optimize Marketing, Feb 2021 (% of respondents)
    Benefits of Implementing an AI-Enabled Conversational Marketing Solution According to US B2B Professionals, July 2021 (% of respondents)

    Interviewed for This Report

    Erin Price-Wright
    Index Ventures
    Partner
    Interviewed February 18, 2022
    Raj Koneru
    Kore.ai
    CEO and Founder
    Interviewed February 11, 2022

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    authors

    Jessica Lis

    Contributors

    Chris Keating
    Director, Research
    Michael Tattersall
    Analyst
    Yoram Wurmser
    Principal Analyst