TikTok launches AI-powered studio for ad creation globally

The news: TikTok has officially launched Symphony Creative Studio, an AI-powered tool that helps advertisers create high-quality video ads in just minutes. The tool is now available globally to TikTok for Business users, following an initial testing period.

  • The solution offers advertisers access to a vast library of licensed stock photos and videos from Getty Images, Billo's resources for user-generated content creation, as well as royalty-free commercial music and avatars.
  • Videos can be created using product details, URLs, or brand assets and customized with AI avatars, voiceovers, translations, scripts, music, and trending ad elements.