Tariffs put over $2 trillion in trade with Mexico, Canada, and China at risk

Key stat: The US does $2.18 trillion in cross-border trade (both imports and exports) with its top three biggest partners—Mexico, Canada, and China—according to the US Census Bureau.

Beyond the chart:

• President Donald Trump’s newly instated tariffs on these three countries could make trillions of dollars in goods markedly more expensive for companies that produce them—and potentially their consumers as well.
• As tariffs ensue, US brands should audit their supply chains and emphasize brand value to prevent consumers from trading down.

Use this chart: Marketers and retailers can use this chart to emphasize the massive impacts of tariffs and make the case for investing in mitigation strategies. They can also use this chart to evaluate which marketplaces may be most impacted by tariffs.

More EMARKETER reports:

• FAQ: How Trump Tariffs on Latin American Imports Will Affect US Brands (EMARKETER subscription required)
• Retail Trends to Watch in 2025 (EMARKETER subscription required)