Shopify offered a lifeline for merchants during the pandemic. Now, as the ecommerce environment grows more challenging, the company is devising new strategies to help brands expand their reach.
Since the start of the pandemic, Shopify has emerged as a leading ecommerce platform for merchants large and small. Its growth will continue to outpace that of competitors, despite rising headwinds that pose a challenge to online retail.
This report includes our forecast for Shopify’s gross merchandise value (GMV) and gross payment volume (GPV), and an analysis of how Shopify stacks up against rival digital commerce platforms and Amazon.
Key Question:Shopify leapfrogged the competition and gave merchants a lifeline at the height of the pandemic, but can its momentum be maintained in the era of uncertainty?
KEY STAT: In 2024, Shopify’s US GMV will rise to $146.92 billion and represent nearly a quarter of the total US GMV on digital commerce platforms, per our forecast.
Here’s what’s in the full report
1file
Exportable files for easy reading, analysis and sharing.
5charts
Reliable data in simple displays for presentations and quick decision making.
Table of Contents
Executive Summary
Shopify’s Pandemic Rise and Its Challenge to Amazon
Key Trends Driving Shopify’s Growth
Facing the Rising Headwinds for Ecommerce
How Shopify Aims to Stay Ahead
Key Takeaways: How Brands Can Make the Most of Shopify in an Era of Uncertainty
Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry, included at no extra cost.
Shopify and US Digital Commerce Platform Retail Ecommerce Gross Merchandise Value (GMV), 2020-2024 (billions and Shopify % of total digital commerce platform retail ecommerce GMV)
Shopify and US Digital Commerce Platform Retail Ecommerce Gross Merchandise Value (GMV), 2020-2024 (billions and Shopify % of total digital commerce platform retail ecommerce GMV)