The Power of a Highly Personalized Customer Journey | Sponsored Content | Tech-Talk Webinar | On-Demand

Watch as Redpoint Global’s TJ Prebil, senior director, product marketing, and Aref Nohrudi, principal solutions consultant, discussed the key areas that your organization can focus on to design and coordinate individualized journeys across all touchpoints.

Watch this webinar and learn how to:

• Know everything possible about each individual customer with real-time data
• Gain reliable multitouch attribution metrics with audience segmentation
• Manage the rapid evolution of personal preferences

Presenters:

TJ Prebil is senior director, product marketing at Redpoint Global. TJ and his team collaborate with internal and external stakeholders on product and competitive positioning, messaging, and sales enablement activities as they relate to Redpoint’s customer optimization and engagement solutions.

Aref Nohrudi is principal solutions consultant at Redpoint Global. In this role, Aref is tasked with demonstrating tailored business solutions aligned with critical business requirements based on industry best practices. Aref is a seasoned technology professional with more than 20 years of expertise in marketing automation technology.

Moderator:

Marissa Coslov is vice president of business development at eMarketer. She is an experienced sales and account executive, with a proven track record of selling on an enterprise level while educating and building value among the world’s largest and most recognizable brands, agencies and ad-tech companies.