What Should the In-Store Retail Experience Look Like?

Audio by eMarketer Editors  | Sep 19, 2019
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What Should the In-Store Retail Experience Look Like?
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eMarketer principal analyst Andrew Lipsman discusses what made the Apple Store so successful, which retailers are nailing the in-store experience, McDonald’s voice-activated drive-thrus, Walmart’s ecommerce initiatives and more.

Leading Business Challenges Facing In-Store Retail According to US* Retailers, May 2019 (% of respondents)
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