Around the World: How sustainable are current subscription services and loyalty programs?

Audio by Bill Fisher, Carina Perkins, Man-Chung Cheung, and Paul Briggs  | Jul 29, 2024
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Around the World: How sustainable are current subscription services and loyalty programs?
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eMarketer Podcast
Loyalty
United States
UK
Canada
Asia-Pacific

In today’s episode, host Bill Fisher is joined by Paul Briggs, Man-Chung Cheung, and Carina Perkins to discuss the longevity of subscription services and loyalty programs from both a client and corporate perspective. How many subscriptions can people afford, and how much can companies afford to give away as part of their loyalty programs?

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