Key stat: Proximity mobile payment transaction value will increase by 21.4% this year and by double digits through the end of our forecast in 2028.
Beyond the chart:
- Nearly 4 in 10 people in the US (39.3%) will use proximity mobile payments this year, according to our March 2024 forecast.
- Apple Pay is the No. 1 proximity mobile payment platform by users in the US. No. 2 is the Starbucks mobile app, followed by Google Pay.
- Creating seamless ways for consumers to buy in-store enhances the retail experience.
Use this chart:
- Push to modernize mobile payment technology in-stores.
- Emphasize consumers’ need for convenience.
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