Throughout 2020, retailers were required to retool their operational, merchandising, and marketing strategies to align with consumers’ changing shopping habits. While we are hopeful that things will return to normal soon, it’s clear that the realignment of retail will have lasting effects.
In this Meet the Analyst Webinar, Zia Daniell Wigder, senior vice president of content at Insider Intelligence, broke down our 2021 US retail and ecommerce sales forecast, and covered the significant shifts marketers will need to take into consideration for their in-store and ecommerce strategies long term.
Watch this webinar, made possible by Oracle NetSuite, and explore:
- Big-box and digital-first retailers best positioned for 2021 and beyond
- Recent frictionless innovations from contactless payments and curbside pickup to digital store signage
- A closer look at pandemic-accelerated categories, like grocery ecommerce and digital fitness—will the pace continue?
