Max adds 7.2 million subscribers in Q3, its biggest quarterly gain to date

The news: Max, Warner Bros. Discovery’s flagship streaming platform, added 7.2 million global subscribers in Q3—its biggest quarterly gain since its launch. This brings the platform’s total subscriber count to 110.5 million as of September 30.

By the numbers:

  • Subscriber growth: 7.2 million global subscribers, with most gains from international markets.
  • Streaming revenues: up 8% to $2.63 billion, driven by higher global ad revenues, average revenue per user (ARPU), and subscriber growth.

First Published on Nov 7, 2024