Latin America Retail Ecommerce Players Update 2022

Sales Growth Slows amid a More Challenging Macroeconomic Environment

Executive Summary

Latin America’s retail ecommerce industry was resilient in 2021, but the days of triple-digit sales growth are over. In 2022, economic headwinds like rising inflation will cause astronomical growth rates to come back down to earth.

3 KEY QUESTIONS THIS REPORT WILL ANSWER

  1. How did retail ecommerce sales fare among Latin America’s most prominent players in 2021?
  2. How did a return to in-store shopping affect these retailers?
  3. What do these trends mean for retail professionals this year?

WHAT’S IN THIS REPORT? Our analysis of retail ecommerce sales figures for 12 companies in Latin America during 2021 and Q1 2022. Plus, key trends, developments, and initiatives that are helping to fuel ecommerce growth in the region.

KEY STAT: In Q1 2022, the ecommerce sales growth of Americanas S.A. and Cencosud—two of the fastest-growing companies in 2021—slowed, reflecting a changing retail ecommerce landscape.

Here’s what’s in the full report

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Table of Contents

  1. Executive Summary
  2. Key Points
  3. Introduction
  4. The Days of Triple-Digit Ecommerce Growth Are Over
  1. In-Store Retail Will Take a Bite Out of Ecommerce
  2. Q4 Is No Longer as Important for Retailers
  3. Digital Marketplaces Are Proving Their Worth
  4. Methodology Overview
  1. Read Next
  2. Listen Next
  3. Sources
  4. Media Gallery

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authors

Matteo Ceurvels

Contributors

Paola Flores-Marquez
Researcher, Latin America & Spain
Debra Aho Williamson
Principal Analyst