Latin America Retail Ecommerce Players H1 2023 Review and 2024 Outlook

Mercado Libre, Walmex, and Carrefour Carry the Regional Industry Forward as Others Struggle to Turn the Tide

This is the latest installment in our ongoing series about retail ecommerce in Latin America. In this report, we provide updates for 12 companies in the region, as well as a summary of key trends and what they mean for the future of Latin America’s retail industry.

Key Question: How did Latin America’s most prominent retail players fare in H1 2023, and what trends should retailers look out for in 2024?

KEY STAT: Half of the 12 companies we track posted double-digit retail ecommerce sales gains in H1 2023. Others—like Cencosud and Grupo Casas Bahia (formerly Via)—reported losses, but these declines were less severe compared with H1 2022.

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Table of Contents

  1. Executive Summary
  2. Introduction
  3. Latin America’s retail industry proved its resiliency in H1 2023
  1. Mixed digital sales results were the norm, once again
  2. Industry news roundup: 4 company developments in H1 2023 we’re keeping an eye on
  3. Methodology Overview
  1. Listen Next
  2. Sources
  3. Media Gallery

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Matteo Ceurvels


Suzy Davidkhanian
Principal Analyst, Retail & Ecommerce
Paola Flores-Marquez
Researcher, Latin America & Spain

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