Industry Insights: Spotlight on Travel

Curated by eMarketer, this special collection of interviews will help you understand how the travel industry is recovering post-COVID and planning for what’s ahead.

If not an Insider Intelligence subscriber, download this complimentary Roundup “Industry Insights: Spotlight on Travel,” here and learn how:

• Alaska Airlines relies on humor to reassure people that it’s OK to start thinking about travel again with Natalie Bowman, managing director, marketing and advertising
• Universal Parks and Resorts uses an integrated customer data platform (CDP) to create immersive visitor experiences with Leah van Zelm, vice president of global marketing analytics
• Hilton Hotels leverages first-party data to build strong relationships with guests with Amy Martin-Ziegenfuss, senior vice president, global brand and enterprise marketing
• Las Vegas Convention and Visitors Authority (LVCVA) emphasizes the destination’s entertainment and innovative attractions to draw both consumer and business travelers back to the iconic desert city with Kate Wik, CMO