The Future of Last-Mile Delivery

Can Instacart and DoorDash Help Retailers Take on Amazon?

Executive Summary

The rise of Instacart and DoorDash has given retailers the opportunity to shortcut Amazon’s longstanding best-in-class delivery speeds. Will the promise of same-day delivery—often accompanied by additional fees—be enough to woo consumers away from the ecommerce giant?


  1. How does Amazon’s delivery dominance affect its retail competitors?
  2. What should retailers consider when exploring delivery partnerships with Instacart and DoorDash?
  3. Is quick commerce the future of delivery or a pandemic bust?

WHAT’S IN THIS REPORT? An analysis of how retailers should approach the evolving delivery landscape.

KEY STAT: Delivery companies are offering new ways to fulfill online orders, but Amazon’s tried-and-true shipping continues to dominate click-to-door speeds.

Here’s what’s in the full report


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Table of Contents

  1. Executive Summary
  2. Key Points
  3. The Delivery Opportunity
  1. Major Players: Retailers, Delivery Platforms, and Quick-Commerce Startups
  2. Delivery Trends Retailers Should Watch
  3. How Retailers Should Approach Same-Day Delivery Partnerships
  1. Sources
  2. Media Gallery

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Blake Droesch


Bianca Carasus
Suzy Davidkhanian
Principal Analyst, Retail & Ecommerce
Andrew Lipsman
Principal Analyst, Retail & Ecommerce
Amy Rotondo
Director, US Research

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