The Executive Roundtable: Andreas Cohen of I-COM Global on Marketing Attribution, AI and Building Communities in the Virtual Space

Audio by eMarketer Editors  | Aug 26, 2020
Download
The Executive Roundtable: Andreas Cohen of I-COM Global on Marketing Attribution, AI and Building Communities in the Virtual Space
Share
Topics
eMarketer Podcast
United States

Andreas Cohen, founder and chairman of I-COM Global, a forum for digital leaders, joins eMarketer co-founder and Insider Intelligence chief evangelist Geoff Ramsey to discuss community building in a post-pandemic world, how attribution is evolving and AI's role in digital marketing.

Coronavirus Impact: US Retailers Who Plan to Increase Marketing Investments in Select Emerging Technologies, Jan 2020 & June 2020 (% of respondents)
E-Mail ChartDownload

Subscribe to the "Behind the Numbers" podcast on SoundCloud, Apple Podcasts, Pandora, Spotify or Stitcher.