The number of streaming services selling advertising has increased, as has the amount of time people spend streaming video. These trends have boosted the supply of inventory, which has contributed to lower ad prices.
Key Question: How are streaming ad prices changing?
Key Stat: By Q2 2025, Netflix and Max will be the only streaming services to have average CPMs higher than $30.
Exportable files for easy reading, analysis and sharing.
Reliable data in simple displays for presentations and quick decision making.