By 2026, almost three-quarters of drivers will be behind the wheel of a connected car, unlocking massive content potential for advertisers and other ecosystem players. Take a look at what’s ahead for the industry.
There’s a new way for brands and marketers to capture the attention—and dollars—of consumers coming down the pike. Connected, electric, and autonomous cars are changing the way drivers behave behind the wheel—a nascent opportunity to pay attention to and prepare for. Scroll through the 14 slides below for insight on what you need to know now, including:
