CES 2023

AI, Matter, and the Metaverse Star in Tech’s Big Showcase

Report by Yoram Wurmser  | Jan 17, 2023
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Table of Contents
Executive Summary
AI—Including ChatGPT—Was the Talk of the Show
New Devices Bring a Much-Needed Boost for the Metaverse
Matter Rejuvenates Smart Home Technology
Cars Turn Into Media Hubs
Satellites Bring Connectivity to New Places
Key Takeaways for Media Companies and Marketers
Sources
Media Gallery
About This Report
CES 2023 highlighted five big technology trends that will influence the way we communicate with each other and with businesses.
Topics
Technology
United States
Table of Contents
Executive Summary
AI—Including ChatGPT—Was the Talk of the Show
New Devices Bring a Much-Needed Boost for the Metaverse
Matter Rejuvenates Smart Home Technology
Cars Turn Into Media Hubs
Satellites Bring Connectivity to New Places
Key Takeaways for Media Companies and Marketers
Sources
Media Gallery

Executive Summary

For the first time in three years, CES delivered its customary crowds and hype around new technologies. But not all the announcements were buzzworthy. We tease out five big trends that will matter most for media and marketing.

Key Question: How will the technologies announced at this year’s annual CES influence the way people communicate with each other and businesses?

KEY STAT: The number of exhibitors at CES have bounced back from the effects of the pandemic—but not 100%.

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Table of Contents

  1. Executive Summary
  2. AI—Including ChatGPT—Was the Talk of the Show
  3. New Devices Bring a Much-Needed Boost for the Metaverse
  1. Matter Rejuvenates Smart Home Technology
  2. Cars Turn Into Media Hubs
  3. Satellites Bring Connectivity to New Places
  1. Key Takeaways for Media Companies and Marketers
  2. Sources
  3. Media Gallery

Charts in This Report

US Venture Capital Investment Activity in the Generative AI Sector, 2017-2022 (billions and number of deals)AR/VR Device Shipments Worldwide, 2017-2026 (millions)
US Smart Home Device Households, by Category, 2022-2026 (% of total households)US Connected Car Drivers, 2022-2026 (millions and % of population)

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authors

Yoram Wurmser

Contributors

Jasmine Enberg
Principal Analyst
Jessica Lis
Analyst, Technology
Gadjo Sevilla
Senior Analyst, Connectivity & Tech